Mudcat Café message #2029020 The Mudcat Café TM
Thread #100767   Message #2029020
Posted By: wilco
18-Apr-07 - 12:32 PM
Thread Name: Wanted: Gibson J-45 or J-50
Subject: RE: Wanted: Gibson J-45 or J-50
The key phrase you used was "... achieve more sales...."
In Gibson's case, if they maintain their profit margins, they can sell a smaller number of instruments, and they can be even more profitable.