Mudcat Café message #1339393 The Mudcat Café TM
Thread #54983   Message #1339393
Posted By: PoppaGator
26-Nov-04 - 02:30 AM
Thread Name: Pagan thoughts on 'Santa Claus'
Subject: RE: Pagan thoughts on 'Santa Claus'
Clement Moore (or whoever actually the wrote the poem for which he may have stolen credit) and cartoonist Thomas Nast did a great deal to ingrain Santa Claus into American popular culture; I believe this occurred no later than the 1880s, *well* before Coca Cola would achieve nationwide visibility.

That said, Coke advertising did everything it could to capitalize on Santa's popularity, and their early-20th-century full-color magazine ads probably served to standardize our shared image of Santa's appearance. If I'm not mistaken, I think I remember reading that one particular commerical artist created the Coca Cola Santa Claus, and of course renewed that image with multiple new illustations every year. Sorry ~ can't recall his name.